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Google Display Exam Practice Test Sample Questions:

1. Carl has created a new company that provides language translation services for English-speaking people in France. Carl would like to create a Google AdWords that would address people that need his service. Which one of the following targeting options would be the best for Carl?

A) Carl should target France, write the ad in French, and allow Google to translate the ad.
B) Carl should target either France or display his ad in English - he cannot do both.
C) Carl should target the country of France and display his ad in English.
D) Carl should target the country of France and target the language of English.

2. Google wants to make certain that Google Content Network consultants understand where people are spending their time online. Google has identified four categories where people spend their time online. Which of the following statements ranks Internet usage for web users from smallest to largest percentage of time online according to Google?

A) Search sites, commerce sites, content sites, communication sites
B) Commerce sites, content sites, communication sites, search sitesC
C) Content sites, communication sites, commerce sites, search sites
D) Communication sites, content sites, commerce sites, search sites

3. Jan has a Website selling shoes and socks online. She would like to use Google AdWords' costperacquisition approach for her ads. If Jan uses this approach what must she also do?

A) Jan must also use Google Checkout.
B) Jan must use the Conversion Optimizer.
C) Jan must be a preferred Google vendor.
D) Jan must set her CPC maximum bids to a minimum of 25 cents.

4. You are a Google AdWords consultant for a client that has created a Google AdWords ad that is in the Google Content Network. Your client is interested in optimizing their advertising videos in YouTube. You recommend that you and the client examine the YouTube reports to see how their videos are performing as a basis for creating an improvement strategy. Where can you access the YouTube video reports?

A) Through the Google Insights for Search tool
B) At the bottom of the YouTube Insight page for the client's account
C) Using the Google AdWords Reporting tab
D) Through Google Analytics

5. Which Display Ad Builder template is used by finance, education, and retail advertisers?

A) Format-specific
B) Standard
C) Vertical
D) Seasonal

Solutions: